Promotional Products 911 Case Study

Promotional Products 911 needed more than just a website — they needed an entire branded digital ecosystem. Fireside Development designed and built three layers of web presence:

• A main marketing site at promotionalproducts911.com
• A fully functional e-commerce shop at shop.promotionalproducts911.com
• 12 city-targeted mini sites built with programmatic SEO, each designed to rank in a major event market (Las Vegas, Chicago, New York, etc.)

The 12 city sites all share the same design and content structure, maintained through a system Fireside built to allow rapid deployment and easy updates across an unlimited number of city targets — with 124 sites as the original roadmap.